We gravitated towards it as if by supernatural forces.Įcto Cooler was an unusual success story. For people of certain ages and inclinations, Ecto Cooler was the tie that bound us all. The mix of orange and tangerine fruit juices was pleasant enough, but it was really the idea of this being edible ectoplasm that drove us wild. In fact, Ecto Cooler was merely a rebranding of their existing Citrus Cooler Drink, which looked and tasted exactly the same, and was even spotted in television commercials mere months before Ecto Cooler hit the shelves! Less known is that this actually wasn’t some wholly new flavor from Hi-C. (You’ll notice that Ecto Cooler was promoted more as “Slimer’s drink” than a “Ghostbusters drink.”)
ECTO COOLER HI C SERIES
In any event, between the animated series and the live action sequel, Slimer’s popularity was booming. While most have attributed this to the success of The Real Ghostbusters, the drink’s arrival seems equally linked to the theatrical debut of Ghostbusters II. If it’s indeed on its way back, I thought now would be the perfect time to walk you through the (mostly) complete history of this magnificent, galvanizing beverage… This, of course, is the biggest motherfucking news in the history of everything.Īs many of you know, Ecto Cooler has been the “totem item” of everything I’ve done online for the past 15 years. I suspect that official word with trickle down soon enough, but given that the whole internet is presently ablaze with Ecto Cooler excitement, I don’t see how they couldn’t do it now. This trademark renewal does not in of itself guarantee Ecto Cooler’s return, but given the timing, it sure sounds that way! Besides, many of us already felt that this was a can’t-miss opportunity and a now-or-never situation: Ghostbusters is suddenly a very hot brand again, and interest in Ecto Cooler is at an all-time high. Midway through Thanksgiving, the news broke: Coca-Cola has renewed its trademark for Ecto Cooler, signaling mass speculation that the ghoulish green beverage just might be returning as part of the Ghostbusters reboot push. It’s gonna work.The Mostly-Complete History of Ecto Cooler. “It’s got lots of family in it, with throughlines that are really interesting. “The script is good,” Murray told Vanity Fair. The film is directed by Jason Reitman, the son Ivan Reitman, who directed the original film and its sequel. “ Ghostbusters: Afterlife” picks up 36 years after the events of the original “Ghostbusters” and stars Paul Rudd, Sigourney Weaver and some original cast members including Dan Aykroyd and Bill Murray. The flavor was then renamed to “Shoutin’ Orange Tangergreen” (and did not include Slimer on the packaging), and then renamed again in 2006 to “Crazy Citrus Cooler.” It was officially discontinued in 2007. This is the second time Hi-C Ecto Cooler has returned in the last few years, as Coca-Cola also brought it back for the female-centric “Ghostbusters” reboot starring Melissa McCarthy, Kristen Wiig, Kate McKinnon and Leslie Jones in 2016.īefore its return in 2016, it had been so popular with fans, it remained in stores until 2001, years after its initial release. While this won’t be available for purchase, show us the💚 & & you may get slimed! #Ghostbusters: Afterlife #EctoCooler /xX9Vm2iEZO Guess who escaped from the vault for an exclusive commemorative drop just in time for Ghostbusters: Afterlife, in theaters Nov. 14, the Hi-C Twitter account posted a video promo for the extremely limited release: For your chance at scoring one, you’ll need to follow and on social media, and select fans will “get slimed” by receiving a bottle. Unfortunately, the fan-favorite drink will not be sold in stores, and you may have a hard time getting your hands on a bottle.
The new Ecto Cooler will be packaged in a commemorative 12-ounce bottle that, of course, features the green ghost Slimer on the label.
Hi-C Ecto Cooler, a ghostly green mix of tangerine and orange flavors with a hint of slime, was originally released in 1989. 19, and in celebration, Coca-Cola is bringing back a nostalgic drink you may remember if you were around for the original “Ghostbusters” film in the ’80s. The new “ Ghostbusters: Afterlife” film is hitting theaters Nov.
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